Uh-Oh, Fro-Yo

Ever heard of soft-serve fruit? Chloe's introduces us to our new obsession

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Soft-serve from Chloe's
Now you can have (whole fruit) soft-serve for breakfast.

Updated Oct 25, 2017 @ 8:35 pm

This summer, we’re endorsing soft serve for breakfast. Oh, and it’s mom-approved, too.

That mom is Chloe Epstein of Chloe’s Soft Serve Fruit Co., who just rolled out a brand new breakfast menu at her Union Square shop. Formerly a Manhattan assistant district attorney and now a mother of three, it’s easy to see why Chloe’s motto is “Treats over briefs!”

Chloe’s confection is made from just fruit (pick from banana, mango or strawberry), water and the slightest touch of organic cane sugar. This soft serve has no relation to the laundry list of ingredients like preservatives, additives, high-fructose corn syrup and stabilizers found at the usual fro-yo shop.

We blissed out on an acai bowl with banana soft serve, berries, granola and shredded coconut ($7). Other bowls come pumped up with cacao nibs, chia seeds and sliced almonds, while the signature parfait comes layered with addictive vegan waffle bites ($5).

Who needs a caffeine crutch when you’ve got a morning pick-me-up that is dairy-, fat- and gluten-free, and that can also cool you down? The green bliss bowls with kale, spinach and almond milk ($7) even have us shelving our jazzed-up oatmeal until cooler climes return.

Technically it’s a “breakfast” menu, but Chloe’s will let you order from it all day long. Looks like you found your new summer morning routine.

Chloe’s Soft Serve Fruit Co.
25 E. 17th St. (Broadway)
212-675-0550
chloesfruit.com